Louis Vuitton – Tribute to Muhammad Ali – Words

Louis Vuitton’s new Journey campaign, paying tribute to Muhammad Ali with word artist Yasiin Bey (formerly known as Mos Def) and calligraphy artist Niels Shoe Meulman.

louisvuittonjourneys.com/thegreatest/

Agency: Ogilvy Paris
Managing partner: Romain Lartigue
Creative director: Kurt Novack
Art director: Adrien Havet
Copywriter: Amandine Julian
Account director: Dalila Joly
Art buyer: Annette Hallum
Digital producer: Talla Seck
Production House: Steam Films
Managing Partner: Jennifer Sykes
Executive Producer: Krista Marshall
Director: Stuart A. McIntyre
Producer: Paul Matthews
Cinematographer: Kris Belchevski
Camera Operators: Stuart Cameron, Claudio Manni, Luis Moreira
Editing: Posterboy
Executive Producer: Michelle Lee
Editor: Stephan Sora
Colour: Alter Ego
Executive Producer: Greg Edgar
Colorist: Wade Oldman
Online: Motor VFX
Flame Artist: Daniel Kelly
Music House: Apollo Studios
Executive Producers: Benedicte Luneau, Koo Abuali, Phillipe-Auburt Messier, Yan Dal Santo
Music: Mathieu Brault, Daenen Bramberger, Mike Wise
Vocals: Michael Mooney
Sound Design: Yan Dal Santo